Threads introduces mobile analytics
Mobile analytics are now available on threads, and more from YouTube, TikTok, and Snapchat.
Written by: Sophie Mason
📱 Threads introduces mobile analytics, streamlining performance tracking directly within the app. By clicking the chart icon at the top right of your profile, you can access insights into post views, likes, replies, re-posts, audience demographics, and more. Users can choose a date range for analysis, spanning from 7 to 90 days.
📖 YouTube aims to help people become more digital media literate in new partnership with Poynter. This collaboration provides users with training materials and educational resources to highlight the risks and challenges of consuming online content. The "Hit Pause Media Literacy Curriculum" offers a comprehensive course designed to teach media literacy skills.
⚽ TikTok looks to strengthen bonds with sporting communities with a live stream of Inter Miami's finals match in MLS. The stream will feature a player spotlight camera dedicated to Miami's captain Lionel Messi.
👓 Snapchat introduces new AR experience spectacles, highlighting interactive features for everyday use. Examples include "Origami" by Inna Sparrow, "Calligraphy" by Vova Kurbatov, and "Emergensee" by Team Zapchat, showing how these glasses can enhance real-life interactions through augmented reality.
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