What they want to be known for:

Being the low-cal ice-cream that doesn’t compromise on flavour.


Through a creative press office, activations and events, we made Halo Top the leader in a new frozen-food category.


We generated coverage in print, online and TV over-and-above product placement, using news hooks and key seasonal opportunities to get Halo Top in the media, including:

“Launch of the Year” – The Grocer

200+ media hits each year, with billions of impressions

19% growth YOY since launching in the UK

Our Microsite stages

Our Media Coverage

Doug Bouton, CEO and co-founder, Halo Top International
Across all our global operations, there has always been one agency that is head and shoulders above the rest, and that’s Eulogy.