Media & Marketing case studies

Essence
To establish and raise the profile of Essence in key media and marketing services press, distinguishing the three elements of the business and developing the profile of spokespeople.

MEC
Eulogy! worked with MEC to change it's perception, resulting in the media agency gaining 13 major new accounts in a year and achieving 10 nominations at the prestigious Media Week Awards.
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Reader's Digest
Emerging from administration, the new Reader’s Digest management team challenged Eulogy! to rebuild a positive profile of the business.

gyro
Our bold journalist contact programme and creative, unconventional PR campaigns are building gyro's industry profile

Active International
The global leader in corporate trade appointed Eulogy! to raise the profile of the business - and the corporate trade industry - amongst key influencers

EHS Brann
When EHS Brann wanted to lead the market in direct, digital and data, they called on Eulogy! to help raise the company's profile.

Virgin 1
When Virgin Media started planning its own UK digital television channel, Virgin 1, it asked Eulogy! to pique the interest of advertisers and production companies. The team embarked on a "shock and awe" strategy, bombarding the trade media with exciting news, profiles and events.

Pearl & Dean
Pearl & Dean is the greatest name in cinema advertising in the UK. Eulogy! promotes both its consumer website and underlines cinema as a valuable advertising platform for media buyers.

Dunnhumby
Renowned throughout the marketing community for its revolutionary work with Tesco Clubcard, Eulogy! was tasked with raising the awareness of dunnhumby's other initiatives.

Royal Mail

Mortascreen
Eulogy! stopped traffic when Mortascreen took to the streets of Westminster for the Deceased Mail Funeral. The campaign achieved 123 pieces of coverage, an ROI of 7:1 and 12 new licence sales


